Irony and humour keep teenage #gymlads healthy on social media – University of Birmingham

Posted: October 9, 2019 at 9:43 am

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Teenage boys rely on social media to access a wealth of information about living a healthy lifestyle but rather than being victims of online harms, such as an unhealthy body image obsession, the majority are able to use humour, irony and banter to navigate social media content.

In a new study, published in Qualitative Research in Sport, Exercise and Health, researchers in the University of Birminghams School of Sport, Exercise and Rehabilitation Sciences, investigated how young boys use Instagram, Snapchat and YouTube to learn about physical activity, diet, and body image.

Over a 12-month period, more than 1,300 teenage boys from 10 schools and from a range of socio-economic and ethnic backgrounds engaged a series of class activities, interviews, workshops and a survey.

In contrast to popular opinion, the study showed teenage boys were intelligent and critical users and generators of social media. For example, they used irony, through hashtags like #gymlad to enable them to post selfies about their bodies in the gym without fear of ridicule, and within a context of acceptable banter.

The evidence from teenage boys indicated that you can be a gymlad if youre ripped, with a toned gym body, but you can also use gymlad in an ironic way, says lead researcher, Dr Victoria Goodyear. Using humour and irony means that boys can still aspire to have gym bodies and be motivated by sport, exercise and healthy diets, but without the risk of being put down or ridiculed by their peers.

"Whats particularly important about this research is that it shows young people are critical users and generators of social media who are able to evaluate and think clearly about what they see, do and use online, says Dr Goodyear.

"Young people cant turn off social media - its not an option. But while we see plenty of news coverage about the negative impact of social media on health and body image, in reality, we are seeing teenage boys accessing information, learning and being motivated by it, but also finding ways to not put themselves at risk of body shaming that could lead to unhealthy habits.

The research highlights the need for adults parents, carers and teachers to try to better understand and empathise, rather than criticise how young people use social media. The team has published guidance on this topic. In addition, a new partnership with Google offers a professional development programmeto educate teachers in this field.

We need to support adults to become more digitally literate, so they understand both the positive and the negative potential of social media, says Dr Goodyear. They can then help young people navigate these landscapes to produce positive health education outcomes.


For media enquiries please contact Beck Lockwood, Press Office, University of Birmingham, tel 0121 414 2772.

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Irony and humour keep teenage #gymlads healthy on social media - University of Birmingham

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October 9th, 2019 at 9:43 am

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