Winterberry Group

-Generative AI and machine learning are rapidly changing how brands bring content, particularly video content, to a variety of platforms and audiences -- upending traditional creative, strategy and media silos, and offering new efficiencies amid risks-

Global Video and Digital Content Production Spend, 2020 - 2024 Estimated

AI Use Cases for Creative Production and Content Creation

NEW YORK, Feb. 07, 2024 (GLOBE NEWSWIRE) -- New research released today from Winterberry Group, a strategic advisory consultancy, documents the far-reaching effects that artificial intelligence specifically generative AI and machine learning are having on creative ideation and production, as well as moving the considerations for audience and channel selection earlier into the process, as global spending on video and digital content production is projected to top $121 billion globally this year 47 percent of it accountable to the United States.

As brands seek to reduce not just cost but also productivity from partners creating content, the approach to managing and measuring the value of content, taking a sustainable path to creation, on-the-fly versioning and video and content creative optimization, are some of the ramifications of these investments. Through the course of the interviews, it has become increasingly clear that the people and process requires an aligned integration of creative, strategy and media teams according to Winterberry Group -- in the new study The New Creative Paradigm: How AI is Transforming Video and Content Production (February 2024).

The research is sponsored by APR [Advertising Production Resources], a Denver, CO-based creative production consultancy.

As consumers have dramatically changed how they consume media, brands and agencies have altered their media spend amongst linear and across digital channels to stay connected to them, said Bruce Biegel, senior managing partner, Winterberry Group. During the past 10 years, consumers have flipped the time spent per day on digital versus traditional media today they spend eight hours a day with digital.

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Source: Winterberry Group, The New Creative Paradigm How AI Is Transforming Video and Content Production, February 2024.

Thats 60 percent more than they spend with traditional media, he said. And theyre consuming video media in a variety of lengths and formats, with a mix of long-form, short-form and branded content. Brands are having to re-think how they bring digital content to consumers and how they produce it. Generative AI and machine learning, collectively AI are now transforming how we plan, develop, measure and value content created.

For close to a decade, according to the report, machine learning has been relied upon by marketers to drive targeting, attribution and measurement the algorithm. Now it is being teamed with generative AI the next innovation frontier to assist brands and agencies with research distillation, concept ideation, content production, versioning and testing.

The struggle to address surging demand for scaled, contextually relevant content is not new, said Jamie Posnanski, former global head of content for Accenture Song. But this research highlights why many of us who have been helping brands solve for these challenges are truly excited. The rapid evolution of AI in this space is presenting new, transformational opportunities to accelerate content creation and dramatically improve consumptionwhile overcoming legacy processes and fragmented technology stacks to unify media, data and content in ways that were never before possible.

Such application is also adding complexity with over 80 percent of marketers working with two or more production partners, and nearly 13 percent working with six or more today. Even though more than six in ten marketers are currently leveraging generative AI to support creative development and more than nine in ten are leveraging or planning to leverage creative intelligence from AI to support content development and optimization, the market is still in its early stage of evolution.

Our research, based on a survey of 250 decision-makers at brands across the United States and United Kingdom, as well as in-depth interviews with dozens of industry experts, takes a deep dive into the lifecycle of creative production and content creation from planning, to process management and governance, to measurement, said Charles Ping, managing director, Winterberry Group. We identify how functional roles at brands and agencies are changing as a result raising the profile for holistic planning among creatives, strategists, media planners, data scientists and the vitality of the data and intelligence they leverage.

Source: Winterberry Group, The New Creative Paradigm How AI Is Transforming Video and Content Production, February 2024.

Such deployments are not without significant challenges, among them regulatory uncertainty, lack of clarity in costs and resource intensiveness of AI, bias elimination, limited trust in AI-generated content, and variability in quality and consistency, according to the research. Brands also have invested heavily in sustainability and diversity-equity-inclusion initiatives and it is unclear what impact AI may have on these business objectives, the report states. Human command and oversight are critical for all these reasons.

We believe brands and agencies will benefit from this research generative AI has everyones attention, and its testing and deployments, when successful, bring efficiencies and quantities in content, Kate Briganti, chief strategy officer, APR. Adherence to brand standards, consumer acceptance, engagement, and a scalable process for production must be achieved in tandem. We are excited to bring this discussion to the forefront in this white paper.

Results of the full study, as a PDF, are available for download from Winterberry Group.

ABOUT WINTERBERRY GROUP

Winterberry Group is a strategic consultancy specializing in the intersecting disciplines of advertising, marketing, data, technology and commerce. We collaborate with stakeholders across the advertising and marketing ecosystemservice providers, technology developers, media companies, brands and investor groupsto identify and activate growth opportunities that drive the creation of real and lasting value. We bring decades of experience and deep industry, operational and M&A expertise that bridges strategic development and tactical executiondriving unprecedented speed-to-action. And through our highly collaborative approach, we enable knowledge transfer and actionability, giving our clients a competitive edge and powering growth in performance, team engagement and shareholder value. Learn more at https://winterberrygroup.com.

[Editors Note: Editorial members of the media may request a full copy of the research by contacting media contacts Bruce Biegel or Charles Ping. Selected charts, findings and figures from the study may be published, sourcing Winterberry Group, The New Creative Paradigm How AI Is Transforming Video and Content Production, February 2024.

Media Contacts: USA: Bruce Biegel Senior Managing Partner Winterberry Group bruce@winterberrygroup.com

UK and Europe: Charles Ping Managing Director Winterberry Group cping@winterberrygroup.com

Photos accompanying this announcementare available at https://www.globenewswire.com/NewsRoom/AttachmentNg/7af6537d-84e8-4bfc-adc2-a08a29ff1dd8 https://www.globenewswire.com/NewsRoom/AttachmentNg/3c51e88e-1919-4daa-876f-5314690e0bbc

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New Research From Winterberry Group Explores Artificial Intelligence and its Role in Transforming Video and Content ... - Yahoo Finance

Bryant University's Online Master of Business Administration (MBA) program has advanced in the U.S. News & World Report rankings, vaulting 28 spots to claim the 37th position nationally and placing it among the top 15 percent of online MBAs in the country. In addition to the overall ranking, Bryants Online MBA earned the number 1 spot in the nation for student services and technology a testament to the programs student-centered, hands-on approach to online education.

Introduced in 2019 as a flexible alternative to the in-seat MBA, Bryants Online MBA is the number one program of its kind in Rhode Island, according to U.S. News & World Reports latest analysis. Released February 7, the 2024 report considered engagement, reputation, faculty credentials, student excellence, services and technologies, and assessments by leaders of peer institutions.

RELATED ARTICLE: I found the parts that I was missing: Excelling through the Bryant Online MBA program

"This new ranking supports the universitys long-standing commitment to transformational learning experiences and strong student outcomes," says President Ross Gittell, Ph.D. Im proud of this recognition, and of our College of Business faculty for their achievement.

The U.S. News & World Report rankings come on the heels of the 2024 Poets&Quants assessment of the countrys best online MBAs, in which Bryant was named among the top 20 percent in the nation. Poets&Quants relied on admissions standards, student surveys on academic experience, and career outcomes as the basis for the rankings.

RELATED ARTICLE: Bryant Universitys Online MBA makes Top 25 on the Poets&Quants online MBA rankings

Rupendra Paliwal, Ph.D., Bryant Universitys provost and chief academic officer, credits the agility and expertise of College of Business faculty for the programs success.

Our faculty are leaders in their field, and they consistently deploy forward-thinking methodologies that prepare our learners for an ever-evolving business climate, says Paliwal. As technology advances and educational pedagogy shifts, we continue to invest in tools and innovations that ensure our graduates remain ahead of the curve for a long time to come.

Designed for working professionals aiming to enhance their strategic leadership skills, Bryants Online MBA is self-paced, offering five start times throughout the year and student-selected course sequences. Students from across the globe enroll in the Online MBA, with tracks in Strategic Leadership and Innovative Healthcare Leadership, and many complete the 10-course program in a single year while managing full-time careers and personal commitments.

College of Business Dean Madan Annavarjula, Ph.D., says the programs distinguishing features include its small class sizes, live office hours, and academic and career coaching for all students.

"The Online MBAs flexibility, combined with its unmatched commitment to student support as recognized by U.S. News & World Report, prepares our students to succeed, he says. Wherever they are in the world, they have the tools they need to make the most out of their graduate education.

With tuition among the most competitive in the field at $2,331 per three-credit course, Online MBA graduates experience an immediate return on their academic investment. A 2022 outcomes survey revealed that 60 percent of Bryant Online MBA students secured promotions or new positions upon graduation, with an average salary increase of 25 percent.

About Bryants Online MBA

A leader in MBA education for over 50 years, Bryants Online MBA was Rhode Islands first fully online MBA from an AACSB-accredited institution. Bryant began offering a Master of Business Administration in 1969 and became accredited by the Association to Advance Collegiate Schools of Business (AACSB) International in 1994.

To learn more about Bryants Online MBA, click here.

About Bryant University

For over 160 years, Bryant University has been at the forefront of delivering an exceptional education that anticipates the future and prepares students to be innovative leaders of character in a changing world. The university delivers a uniquely integrated academic and student life experience with nationally recognized academic programs at the intersection of business, liberal arts, and health and behavioral sciences.

Recognized for staying ahead of industry demands, Bryant Universitys graduate programs combine the comprehensive curriculum with valuable hands-on, real-world knowledge that makes it a leading university in student outcomes.

Located on a 428-acre contemporary campus in Smithfield, R.I., and available around the world through its online programs, Bryant enrolls approximately 3,800 undergraduate and graduate students from 38 states and 49 countries. Bryant is recognized as a top 1% national leader in student education outcomes and ROI and regularly receives high rankings from U.S. News & World Report, Money, Bloomberg Businessweek, Wall Street Journal, College Factual and Barrons. Bryant.edu

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Bryant Online MBA ranked among top 15 percent nationally by U.S. News & World Report | Bryant News - Bryant University

Michigan State University online graduate programs continue to receive top rankings in the U.S. News & World Report Online Program Rankings 2024 Edition

After returning to the top 10 in the 2023 report, MSUs online graduate program in the College of Education improved three places to a No. 7 ranking overall and among public institutions.

The program also placed in the top five in the four specific disciplinary areas identified by U.S. News & World Report:

In todays dynamic educational landscape, online education is a catalyst for accessible learning, breaking barriers and offering flexibility, said Jerlando Jackson, dean of the MSU College of Education. The notable improvement of the colleges online rankings underscores the exceptional quality of education that Spartans are experiencing across the globe.

The Broad College of Business online non-MBA graduate program increased two places to No. 4 in the nation and No. 2 among public institutions. This represents the programs highest-ever ranking. The program also jumped one place to No. 2 in the nation, No. 1 among publics, in online business programs for veterans.

The College of Social Sciences online masters program in criminal justice is ranked No. 10 in the nation and No. 6 among public universities. The program is also ranked No. 5 among the best criminal justice programs for veterans.

U.S. News & World Report rankings are based on a combination of reputational surveys, data-based metrics and metrics specific to online instruction.

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MSU's business, education online graduate programs ranked highly by US News - MSUToday

Photo courtesy of Utah State University

LOGAN Now in its 29th year offering online education outside the traditional campus setting, USU Online is once again numbered among the leading bachelors programs in the country.

The 2024 rankings, issued this week, were announced by U.S. News & World Report, one of the preeminent college ranking systems.

In the new numbers from USNWR, USU Online ranks 32nd overall among the leading online bachelors programs which puts it in the top 10 percent of American colleges.

In the 2023 rankings USU finished 11th overall, which was three spots better than 2022 when it ranked 14th. USU had been ranked in the top 25 nine straight years before this year.

USUs online bachelors program in psychology jumped nine spots to 18th this year and its online program for veterans also ranks in the top 20.

There are 17 online bachelors degrees, 20 masters degrees and one doctorate offered by USU Online as well as four associate degree options, seven undergraduate certificates, seven graduate certificates and two professional education licensures.

Each year U.S. News & World Reports conducts a competitive screening of more than 300 universities.

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USU online Bachelor's programs rank in nation's top 10 percent - Cache Valley Daily

Three years after abandoning edX, the pioneering open-access online course provider, Harvard University and the Massachusetts Institute of Technology are settling into amore conventional route toimprove post-secondary access and completion.

The two elite universities, through anon-profit they call the Axim Collaborative, have begun redirecting slices oftheir $800million (600million) payout from the edXsale towards funding projects designed largely to benefit low-income and non-traditional students.

To lead Axim on that mission, the universities have chosen Stephanie Khurana, a Harvard-affiliated expert in social venture philanthropy and technological innovation who has begun identifying partners largely university-based with demonstratable skills in using technology to improve overall student success.

Some of those things are inside the classroom; sometimes theyre adjacent to the classroom; and sometimes theyre connected to work, MsKhurana said in outlining the strategies that Axim hopes to accelerate. The goal, she said, is to just fill those holes and overcome those barriers, with these innovations.

The need is clearly there. Only about 60per cent of US high school leavers enrol in college, and just about 60per cent of them earn adegree, leaving the country with some 40million people who have spent some time at university but lack aqualification acostly outcome that is substantially worse among racial minorities.

Less clear, however, is whether and how successfully higher education reformers will work with the progeny of two prominent and wealthy educational institutions that already had a promising solution inedX but abandoned itbecause of the cost.

Ms Khurana acknowledged the challenge, saying Axim is really trying to make a difference and, frankly, earn the trust of these broad-access institutions.

Campus resource: open educational resources to make lifelong learning accessible to all

Theyve had a lot of people come in and try to innovate, and a lot of people back out, and were very sensitive to that, she told Times Higher Education.

That concern looks central, given the Harvard-MIT abandonment ofedX, said Kevin Carey, director of education policy at New America Foundation, a left-of-centre thinktank. Itseems like Harvard and MIT sold at the top, and are now trying to figure out what to do with all that money in a way that is in some way connected to the original spirit ofedX, MrCarey said.

Harvard and MIT started edX in 2012, with a combined investment of $60million and a goal of helping universities share their courses globally at little or nocost to students. The edX platform grew to supply more than 3,600 courses from 160 university partners to 42million students worldwide.

But Harvard and MIT sold the main business in 2021, saying its low-fee model was not looking financially viable, and promising to use the proceeds to drive the next iteration of learning innovation. The buyer, 2U, is a for-profit version ofedX that has since seen itscorporate value plummet to below $100million and has pushed out the founder who negotiated the purchase.

The name Axim is a portmanteau combining access and impact. Its initial round offunding beneficiaries shows heavy attention to students in community colleges and the development of artificial intelligence tools. They include such projects as Arizona State University working with the Southwestern Community College District in California to help under-represented students by combining in-person and online services; and MIT, Georgia State University and Quinsigamond Community College testing AI-infused student tutoring.

Maria Anguiano, the executive vice-president of ASUs Learning Enterprise, is among Axims enthusiasts. ASUs Axim-funded work shows how the standard model can be flipped on its head to reach more learners, shesaid.

Mr Carey said he saw some worthwhile goals, but questioned why Harvard and MIT appeared to be largely reinforcing work done by others, and limiting their planned spending on Axim MsKhurana expects an annual budget of $20million to $25million ayear, including the cost of maintaining afree version of the edX course distribution system to the interest generated by edXs $800million sale proceeds. The richest university in the world got richer from this, Mr Carey said of the edX sale, and theyre going to keep the money and just spend the interest.

The appropriate way to evaluate Axim is in relation to the original ideals around which edX was formed and [to] ask: are they doing all they can to live up to this? he said. And Im not sure Ican say the answer is yes.

Ms Khurana, by contrast, sees Axim as giving a substantial boost to worthwhile projects. Trickle-down innovation isnt apanacea for reaching those who could benefit most, she said.

paul.basken@timeshighereducation.com

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After pioneering edX, Harvard and MIT tackle online access afresh - Times Higher Education

The age of digital learning has been heralded as a panacea for escalating education costs, promising a more affordable and accessible alternative to traditional in-person education. Yet, as the data begins to reveal, the cost benefits of online degrees may not be as pronounced as initially anticipated.

According to the Online Learning Consortium's director of professional learning, Josh Herron, tuition fees for online courses often encompass expenses akin to those in physical settings. These include academic and student support services, technology investments, and course design costs.

A recent study sheds light on the financial implications of this trend. The average total tuition cost for out-of-state students in online bachelor's programs stands at $28,811. Furthermore, additional fees for software programs and instructor training add to the financial burden, challenging the notion that completing a degree online is invariably less expensive than traditional on-campus education.

However, not all online programs bear the same price tag. The 20 most affordable schools for out-of-state online undergraduate students offer tuition costs ranging from $18,000 to $28,000. The average per-credit price for out-of-state undergrads among these colleges is $360, providing a glimmer of hope for budget-conscious students.

The variations in time-to-degree completion also significantly impact the overall cost of an online degree. The opportunity to leverage prior learning assessments, which can reduce the number of credits required to graduate, presents another potential avenue for cost savings.

Despite these factors, Herron emphasizes that there are financial advantages to online learning that do not appear on the tuition bill. These include reductions in commuting, parking, and housing expenses, as well as the opportunity costs associated with attending classes on campus.

As the landscape of online education continues to evolve, it is crucial for students to critically evaluate the cost-benefit analysis of pursuing an online degree. While the potential for savings exists, it is by no means a foregone conclusion.

In the end, the digital transformation of education offers a wealth of opportunities, from increased accessibility to personalized learning experiences. However, the myth of drastically reduced tuition costs for online degrees requires a more nuanced examination, one that considers both the tangible and intangible expenses associated with this evolving educational paradigm.

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Debunking the Myth: The True Cost of Online Degrees - BNN Breaking

NEW YORK, Feb. 2, 2024 /PRNewswire/ -- Theonline education marketis estimated to grow by USD 148.22 billion from 2022to 2027, according to Technavio. The market is estimated to grow at a CAGR of 9.49% during the forecast period.2U Inc., Alef Education Consultancy LLC, Ambow Education Holding Ltd., Aptara Inc., Cengage Learning Inc., Coursera Inc., edX LLC, General Assembly Space Inc., Instructure Holdings Inc., ITS EDUCATION ASIA, iTutorGroup Ltd., iversity Learning Solutions GmbH, LinkedIn Corp., McGraw Hill Education Inc., Online Education Pty. Ltd., Pearson Plc, Pluralsight Inc., Think and Learn Pvt. Ltd., Udacity Inc., and Udemy Inc. are key companies.

For more insights on the historical (2017 to 2021) and forecast market size (2023to 2027)-Request a free sample report

Technavio has segmented the market based on Type (Primary and secondary supplemental education, Reskilling and online certifications, Higher education, Test preparation, and Language and casual learning), End-user (Academic, Corporate, and Government), and Geography (North America, APAC, Europe, South America, and Middle East and Africa).

By geography, the global online education market is segmented into North America, APAC, Europe, South America, and the Middle East and Africa. The report provides actionable insights and estimates the contribution of all regions to the growth of the global online education market.

Insights on thecontribution of various segments including country and region, historic (2017 to 2021), and forecast market size (2023to 2027)- Download a Free Sample Report

Increasing focus on language learningis a key factor driving growth.Language learning is increasingly emphasized in academic settings globally. Governments like the UK and China are promoting this trend. In the UK, there's a focus on European languages due to Brexit's impact on the country's global standing. The rise in international student enrollments has intensified competition, with language exams like TOEFL and IELTS becoming crucial for admissions.

Insights onDrivers, trends, & Challenges, historic period(2017 to 2021), and forecast period(2023 to 2027)-Request asample report!

What are the key data covered in this Online Education Market report?

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Benefits of Online Education

Online Education offers various benefits, leveraging E-learning platforms, Online courses, and Virtual classrooms to deliver education remotely. MOOCs (Massive Open Online Courses) and EdTech (Educational Technology) enhance accessibility and engagement, while Distance learning and Digital textbooks provide flexibility and cost-effectiveness. Learning management systems (LMS) and Online degree programs streamline education delivery, and Webinars facilitate interactive learning experiences. Remote education and Online tutoring services cater to diverse learning needs, with Adaptive learning platforms and Synchronous/Asynchronous learning adapting to individual paces. Gamification in education and Microlearning enhance engagement and retention, while Blended learning combines online and in-person elements. Mobile learning offers on-the-go access, and Virtual reality (VR) and Augmented reality (AR) in education provide immersive experiences. Flipped classrooms and Competency-based education personalize learning paths, ensuring holistic, flexible, and interactive education experiences.

Related Reports:

Thedigital English language learning marketsize is forecast to increase byUSD 21.58 billion, at aCAGR of17.87%between 2023 and 2028.

TheGlobal AcademicE-learningMarket is estimated to growbyUSD 147.89 billionat aCAGR of 17.5%between 2022 and 2027.

ToC:

Executive Summary

Market Landscape

Market Sizing

HistoricSizes

Five Forces Analysis

Segmentation by End-user

Segmentation by Type

Segmentation by Geography

Customer Landscape

Geographic Landscape

Drivers,Challenges, &Trends

Company Landscape

Company Analysis

Appendix

About US Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging trends and provide actionable insights to help businesses identify opportunities and develop effective strategies to optimize their positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable insights to identify opportunities in existing and potential areas and assess their competitive positions within changingscenarios.

Contact Technavio Research Jesse Maida Media & Marketing Executive US: +1 844 364 1100 UK: +44 203 893 3200 Email: [emailprotected] Website: http://www.technavio.com

SOURCE Technavio

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Online Education Market to Record Growth of USD 148.22 billion from 2022 to 2027, 2U Inc., and Alef Education ... - PR Newswire

By Founder and President at University of the People

Online education is the new norm.

The health threat from COVID may be over but its impact on higher education is still going strong. The pandemic triggered a major shift to online learning that is quickly reshaping the future of higher education in this country and beyond.

According to the latest federal data, there has been a 50% increase in the number of U.S. students regularly logging into their computers for their classes since 2019. As a result, more universities are offering more online courses and adding more online degree programs than ever before. Some brick-and-mortar schools even switched to online entirely.

Today, a majority 54% of college students took one or more of their classes online. This is the highest percentage of students studying online ever.

The reality is that online education is the new normal and if a student doesnt take advantage of online learning they will be behind the times. Because UoPeople is completely virtual, our students will have the online learning expertise that todays employers are looking for.

Wherever you are in the world, if this is your wakeup or stay awake cup, take a minute to share hashtag#CoffeeWithShai. If you believe in what we do, please like this video and repost it.

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Online education is the new norm - The Patriotic Vanguard

The Online Education market represents a dynamic and rapidly expanding sector in the global education landscape, driven by technological advancements, changing learning preferences, and the need for flexible and accessible learning solutions.

The Online Education Market research report provides an in-depth overview of the industry including market segmentation by product, technology, vertical and geography. Analysis of the global market with special focus on high growth application in each vertical and fast-growing application market segments. It includes detailed competitive landscape with identification of the key players with respect to each type of market, in-depth market share analysis with individual revenue, market shares, and top players rankings.

Impact analysis of the market dynamics with factors currently driving and restraining the growth of the market, along with their impact in the short, medium, and long-term landscapes. Competitive intelligence from the company profiles, key player strategies, game-changing developments such as product launches and acquisitions. The objective of this study is to identify the market opportunities and estimate market size by segments and countries for last few years and to forecast the values to the next five years.

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Key Points:

Key Trends:

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Major Classifications are as follows:

By Product

By Technology

By Vertical

By Geography

Reason to purchase this report:

Recent Industry News:

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Conclusion:

The Online Education market is not just about virtual classrooms; its a transformative force redefining how knowledge is accessed, shared, and applied. Key points, including the definition of online education, diverse learning formats, global accessibility, technological enablers, and adaptability, underscore the markets pivotal role in shaping the future of learning.

Trends, such as microlearning, AI and ML integration, social learning emphasis, and the recognition of online credentials, reflect the markets responsiveness to evolving learner preferences and educational needs. Recent industry news amplifies these trends with partnerships, investments in startups, government initiatives, and quality assurance measures, portraying an online education market that continues to innovate and redefine the educational landscape.

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Revolutionizing Learning: Exploring The Online Education Market In The Latest Research - WhaTech

NEW YORK, Feb. 7, 2024 /PRNewswire/ -- Thee-learning market in US is to grow byUSD 56.44 billion from 2023to 2028 progressing at aCAGR of16.48% during the forecast period.The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the evolved learning and education landscape.

Here is an Exclusive report talking about Market scenarios with a historical period (2017-2021)and forecast period (2024-2028).Download a Free Sample Report in minutes!

The educational landscape in the US has undergone rapid transformation in recent years. The rise of e-learning courses and distance learning programs has enhanced educational accessibility, providing cost-effective alternatives to traditional university courses. There is a growing demand for innovative learning formats like AR-based e-learning and blended learning, potentially challenging traditional educational methods. Additionally, the convenience of e-learning appeals to individuals with busy lifestyles and those returning to education after dropping out.

The market is segmented by deployment (on-premise and cloud),and end-user (higher education, corporate, and K12).

Adobe Inc., Cengage Learning Holdings II Inc., Coursera Inc., D2L Corp., Docebo Inc., Flatworld Solutions Pvt. Ltd., Houghton Mifflin Harcourt Co., Infopro Learning Inc., Udemy Inc., VitalSource Technologies LLC, 2U Inc., Anthology Inc., Articulate Global Inc., eLearning Co. Inc., iEnergizer, Instructure Holdings Inc., John Wiley and Sons Inc., McGraw Hill LLC, Microsoft Corp., and Stylus Solutions Pvt. Ltd. are key companies.

This report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters- View a Free Sample Report

The e-learning market in US covers the following areas:

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Digital learning solutions and virtual classroomsfacilitate interactive and engaging learning experiences

E-learningoffers various benefits in education and training. It provides flexibility and accessibility through online education platforms and distance learning programs, allowing learners to study remotely and at their own pace. E-learning technology enhances the educational experience by offering digital learning solutions and virtual classrooms, facilitating interactive and engaging learning experiences. The EdTech industry plays a crucial role in developing and improving remote education tools and online learning platforms, contributing to the advancement of education through technology.

Related Reports

The corporate e-learning market size is estimated to grow at a CAGR of 14.3% between 2023 and 2028. The market size is forecast to increase by USD 153.41 billion.

TheGlobal Academic E-learning MarketSize is estimated to grow at a CAGR of 17.5% between 2022 and 2027, and the size of the market is forecast to increase by USD 147.89 billion.

ToC:

Executive Summary

Market Landscape

Market Sizing

HistoricSizes

Five Forces Analysis

Segmentation by Deployment

Segmentation by End-user

Segmentation by Geography

Customer Landscape

Geographic Landscape

Drivers,Challenges, &Trends

Company Landscape

Company Analysis

Appendix

About Us Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contact Technavio Research Jesse Maida Media & Marketing Executive US: +1 844 364 1100 UK: +44 203 893 3200 Email: [emailprotected] Website: http://www.technavio.com

SOURCE Technavio

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E-Learning Market size in US is to grow by USD 56.44 billion from 2023 to 2028, The evolved learning and education ... - PR Newswire