Since going into quarantine, I've seen two of my budgets skyrocket: my coffee spending, and the money I put into fitness. With studios in my neighborhood and across the country closed due to coronavirus restrictions, I didn't exactly see that second one coming (admittedly, I could have predicted the caffeine spike). Yet now that I don't go anywhere, I've had far more time and energy to work out and with all of my regular studios having moved to virtual sessions, I'm burning through my class cards so fast that I'm on the verge of investing in multiple memberships, just to save money.

Of course, what would really be the frugal choice would be for me to not attend my virtual classes at all. Not to drop fitness entirely working out is, with no exaggeration, all that is keeping me sane at this point but to switch to the plentiful, easily-accessed free workout videos that are offered online. Since the outbreak, many major studios and gyms, including Barry's Bootcamp, Orangetheory, CorePower Yoga, Rumble boxing, Blink Fitness, Planet Fitness, and more, have started offering free daily workout routines on their websites and social media. You could, with not very much trouble, stitch together an entire week of free workouts that would have cost hundreds of dollars before the outbreak.

But the real question is: Should you?

The fitness industry right now is hemorrhaging money. Last summer, months before anyone had ever heard the word "COVID-19," experts were already warning that despite "a record 71.5 million consumers" who attended health clubs in 2018, the fitness industry could be devastated by a recession. "Consumers are going to be dropping [boutique fitness] from their budget," Kristen Geil, the editor-in-chief of aSweatLife, told NBC News, explaining that such costs are "the easiest thing to cut." And, well, the rest is history. As coronavirus broke out, it left in its wake hundreds of empty gyms and studios; the subscription fitness app ClassPass reports that 90 percent of its 30,000 gym, studio, and wellness partners worldwide have "indefinitely closed their physical locations." For some, it's even more dire: In April, YogaWorks announced it'd be permanently closing its last four New York City locations due to the blow dealt by the pandemic. Gold's Gym, meanwhile, has filed for bankruptcy.

Small, independent studios have had to swiftly adapt in order to stay afloat. Blue Lotus Yoga and Barre Studio in Annapolis, Maryland, might be taken as a model for how to successfully transition; the studio closed its doors on March 16 and now streams between 15 and 20 live virtual classes a week in addition to offering an impressive library of yoga and barre videos that you can purchase for $8 each. "It was a complete overhaul of our business model," Blue Lotus co-founder Duffy Perkins told The Week. "Within days, within 48 hours we moved my entire business online."

Yoga is a particularly tricky space for the debate about free classes, in part because many operators consider it a spiritual practice in addition to being a fitness business. Ingrained in yoga are philosophies like seva, which promotes the generous and selfless teaching of yoga, as well as the concept of "karma yoga," when teachers, for any number of reasons, donate their services for free. Many socially-conscious studios, aware of the criticisms of yoga in the United States as being too exclusive, have long sought to make classes accessible for people who don't fit the stereotypical yogi image (thin, white, in possession of a Peloton or Equinox membership) by offering donation-based or free community classes.

Advocates, though, have sought to highlight the potential for the exploitation of yoga instructors in the studio space, where there can also be an expectation that teachers offer classes, or out-of-classroom assistance, for no pay. "[I]f anyone asks you to teach yoga for free, the answer is: No," writes New York-based instructor Tara Purswani in a Medium post that predated the pandemic, titled "Teaching Yoga Is a Real Job and You Should Be Paid for It."

"My concern with yoga teachers going drastically underpaid is that it keeps our industry and it's teachings small," wrote Francesca Cervero, a private yoga instructor, in a somewhat controversial post that also predates the outbreak. Importantly, she adds that "arbitrarily reducing the price of yoga classes can drive down the value people place on yoga instruction."

The belief that yoga teachers are performing a valuable service is part of why Perkins and her team decided against offering free classes at Blue Lotus. "The motto we have stuck to throughout this is that once you know your worth, you will stop discounting your time," Perkins said. She and her partner, Julie Nogueira, try to impress that message on their students in their teacher training courses, and it is also what has propelled them away from posting their workouts for free on Facebook or Instagram during the pandemic. "The problem with the free classes is, that basically undercuts your entire business model," Perkins explained. "Once you train your clients to think that everything is free, then it's hard to get them back to paying for anything."

And yet, many studios have made the decision to not charge for their classes. Yoga Home, in Conshohocken, Pennsylvania, is airing free classes "as an offering of community care as we move through these challenging times together," according to their website. Small World Yoga, in Nashville, likewise explains that its Zoom classes are free because "we are committed to our mission [to connect people and create community by increasing access to yoga] even during this pandemic." Or as Rachel Goodale, the owner of Long Island's Stroller Strong Mamas, told Northforker: "The money is not what's important to me at the moment. I just want everyone to feel like we're not in complete isolation and that we can still kind of come together. Everyone has been so supportive of my classes, so this is my way of giving back."

Free classes aren't entirely without potential business upsides, either. Perkins, for example, told me that she doesn't see the wildly popular and free "Yoga with Adriene" YouTube videos as being competition for her own library of yoga videos. After all, "Yoga with Adriene" existed long before the pandemic, and has likely brought many newcomers to yoga, including, perhaps, any number of future Blue Lotus members. Similarly, prior to the outbreak I'd been eyeing 305 Fitness' dance workout classes, but a crippling terror of breaching a new studio (much less dancing in front of strangers with my two left feet) kept me from showing up. After having popped into a handful of 305's free YouTube workouts, I've become hooked and will almost certainly visit one of their New York studios once they reopen.

Still other studios have sought to navigate the new terrain with a sort of middle ground, offering free or steeply discounted classes to essential workers, or to people who've lost their jobs. Shaktibarre, in New York, for example, already had a radical sliding-scale membership plan prior to the pandemic, and now offers an even more steeply discounted option for those unemployed due to COVID-19.

Ultimately, the circumstances behind every practitioner and studio are different. Free classes might be what are available to you right now, or perhaps shelling out $8 to tap into your local studio's live streams, even when tempting no-cost options abound, is reasonably within your means. "Everybody is doing things differently," Perkins said. "We're all trying to figure this out. There's no right or wrong."

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Original post:
Your free workouts have a cost - The Week

Dr Charu Arora, 34, lives and works in Mumbai as a director with a health tech company. In early March, she decided to quit her job and move to Goa to teach yoga, hoping to tie up with hotels and independent yoga studios. I knew I was not going to make a lot of money, but I dont need a lot, and I was happy if I could sustain myself, she says. When the coronavirus lockdown struck, Arora took back her resignation, and has now begun to look at plan B with yoga.

Her first move was to go online, to YouTube (Yoga Heals), Instagram (@yogaheals2020), and Facebook (Facebook.com/YogaHealswithDoctor) where she has begun to teach people the basics of yoga: how to eat mindfully, how a daily practice can help with anxiety, even asanas for high blood pressure. As a doctor, people are more inclined to trust her with serious medical conditions, she says.

She found this especially with her first job that was with Myyogateacher.com, a website and app started by an IIT Kanpur graduate, to link Indian teachers with international students. My yoga teacher, Rohan Shroff, had suggested that I apply even though I was not very confident because I had just completed my training. But, she says, as she began to work with people who had an injury or health condition, developing a practice for them was intuitive, because she understood anatomy and physiology. Some of the students told me me theyd selected me because I was a doctor.

Arora began practising yoga about five years ago, after a personal setback that led to a stress build-up and serious GI tract issues. At first, she dabbled in it when in Bengaluru, during her years in med tech there, but when she moved to Mumbai, she slowly began to explore its deeper aspects to help her out of a dark place. After some time, It drew me inwards and my dependence on people came down, she says.

Last year, she was diagnosed with a few more health problems, and decided to take a deep dive by enrolling in a 200-hour (the minimum, usually covered in about 26 days) teachers training programme at The Yoga Institutes Goa chapter, at Chorao. We learnt asana, pranayama, and meditation of course, but also anatomy, yogic philosophy, and other yogic practices such as reflection and gratitude, she says, adding that a sattvik diet changed her lifestyle when she came back to the city.

Taking her background in Medicine and her yoga practice a step further, she recently co-authored a proposal with a classmate, Dr Saswati Das, in answer to the Government of Indias Department of Science and Technologys call for a yoga and meditation intervention suitable to fight COVID-19. The purpose is to improve immunity, lung function, and mental health; develop a protocol, and conduct a pilot study of 100 COVID-19 patients, she says, adding that she is keeping her fingers crossed about getting the project.

Irrespective, Charus idea is, to share my experience of yoga with as many as possible, and help people benefit in the same way I have. I feel yoga healed me to the point that I feel stronger, happier, and more in control of my life.

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The only thing that helped me was yoga - The Hindu

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AMD Ryzen 7 4800U in Lenovo Yoga Slim 7 surpasses Intel Core i7-10750H in Geekbench; puts Core i7-10710U and Core i7-1065G7 to the sword too -...

SUNRISE, Fla. When the NHL season was put on hold back in March, Chris Driedger and the rest of his Florida Panthers teammates were in Dallas preparing for a game they would not end up playing.

As the days off turned into weeks, Driedger decided to go back to the minors.

Sort of.

Driedger still had an apartment under lease in Springfield, Mass., where he had started this season with the Panthers AHL affiliate.

Instead of staying in a mostly empty hotel in Fort Lauderdale one without a kitchen or his girlfriend Driedger packed up what little he had and headed north.

So, Driedger has been spending his quarantine time in western Massachusetts, doing online yoga classes and heading outdoors for hikes when the weather is nice enough to do so.

If the Panthers are allowed back into the team training facility in Coral Springs in the coming weeks, Driedger says he will waste no time getting...

Excerpt from:
Chris Driedger preps for a return to Panthers with yoga and old Disney movies - The Athletic

In 2018, the market size of Pilates and Yoga Studios Market is million US$ and it will reach million US$ in 2025, growing at a CAGR of from 2018; while in China, the market size is valued at xx million US$ and will increase to xx million US$ in 2025, with a CAGR of xx% during forecast period.

The report on the Pilates and Yoga Studios market provides a birds eye view of the current proceeding within the Pilates and Yoga Studios market. Further, the report also takes into account the impact of the novel COVID-19 pandemic on the Pilates and Yoga Studios market and offers a clear assessment of the projected market fluctuations during the forecast period. The different factors that are likely to impact the overall dynamics of the Pilates and Yoga Studios market over the forecast period (2019-2029) including the current trends, growth opportunities, restraining factors, and more are discussed in detail in the market study.

Get Free Sample PDF (including COVID19 Impact Analysis, full TOC, Tables and Figures) of Market Report @ https://www.marketresearchhub.com/enquiry.php?type=S&repid=2601797&source=atm

This study presents the Pilates and Yoga Studios Market production, revenue, market share and growth rate for each key company, and also covers the breakdown data (production, consumption, revenue and market share) by regions, type and applications. Pilates and Yoga Studios history breakdown data from 2014 to 2018, and forecast to 2025.

For top companies in United States, European Union and China, this report investigates and analyzes the production, value, price, market share and growth rate for the top manufacturers, key data from 2014 to 2018.

In global Pilates and Yoga Studios market, the following companies are covered:

The key players covered in this study Alona Pilates Authentic Pilates Body&Soul yoga club(china) CORE PILATES Fitness Firm Yoga and Pilates Studio Fitness Unlimited Flex Studio M Pilates+Yoga Pilates Plus Studio Pilates & Yoga

Market segment by Type, the product can be split into Yoga Classes Pilates Classes Pilates & Yoga Accreditation Training Merchandise Sales Market segment by Application, split into Private Group

Market segment by Regions/Countries, this report covers North America Europe China Japan Southeast Asia India Central & South America

The study objectives of this report are: To analyze global Pilates and Yoga Studios status, future forecast, growth opportunity, key market and key players. To present the Pilates and Yoga Studios development in North America, Europe, China, Japan, Southeast Asia, India and Central & South America. To strategically profile the key players and comprehensively analyze their development plan and strategies. To define, describe and forecast the market by type, market and key regions.

In this study, the years considered to estimate the market size of Pilates and Yoga Studios are as follows: History Year: 2015-2019 Base Year: 2019 Estimated Year: 2020 Forecast Year 2020 to 2026 For the data information by region, company, type and application, 2019 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

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The content of the study subjects, includes a total of 15 chapters:

Chapter 1, to describe Pilates and Yoga Studios product scope, market overview, market opportunities, market driving force and market risks.

Chapter 2, to profile the top manufacturers of Pilates and Yoga Studios , with price, sales, revenue and global market share of Pilates and Yoga Studios in 2017 and 2018.

Chapter 3, the Pilates and Yoga Studios competitive situation, sales, revenue and global market share of top manufacturers are analyzed emphatically by landscape contrast.

Chapter 4, the Pilates and Yoga Studios breakdown data are shown at the regional level, to show the sales, revenue and growth by regions, from 2014 to 2018.

Chapter 5, 6, 7, 8 and 9, to break the sales data at the country level, with sales, revenue and market share for key countries in the world, from 2014 to 2018.

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Chapter 10 and 11, to segment the sales by type and application, with sales market share and growth rate by type, application, from 2014 to 2018.

Chapter 12, Pilates and Yoga Studios market forecast, by regions, type and application, with sales and revenue, from 2018 to 2024.

Chapter 13, 14 and 15, to describe Pilates and Yoga Studios sales channel, distributors, customers, research findings and conclusion, appendix and data source.

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Globally Leading Manufacturers of Pilates and Yoga Studios product Scale up Production to Meet Sharp Spike in Demand Fueled by COVID-320 - 3rd Watch...

SOUTH LAKE TAHOE, Calif. Crissy Jory is a holistic health specialist who offers custom movement treatments and personal care to her clients, so not being able to see them right now is difficult.

We closed pretty early on because a lot of my clientele is over 65 years old and as an everyday ayurvedic practitioner I do a lot of 1-on-1 work, Jory says.

When COVID-19 happened, Jory spent days trying to figure out how to continue helping her clients and keep that close connection since so much of what she does is individual bodywork.

I became a tech wizard. Im so used to being with people 1-on-1 and a lot of them are not too computer savvy, Jory said. They want to be in the community and see each other in person.

On top of that, internet connections would cut out and live Zoom classes would become disrupted, which would make the distance communication even more frustrating.

So, I started pre recording classes that people can watch and I use a live chat box to interact with them as they watch the videos, she added. Im lucky that my husband is a videographer and can help me, but its tough being at the mercy of Zoom and its glitches. Im trying to get my classes to work online and hopefully it happens for them when they hit play, but were such a personable studio that its been challenging. Ive been spending a lot of time talking clients through on how to get them online and some just arent that interested and give up. So, since I know all of our clients personally, Ive been doing a lot of phone conversations with them. Some have been empowered and others have gotten further away from it, they dont want to use their phone, computer, or anything.

Her younger clientele has been a bit easier to work with, though. She said they havent missed a beat and they show up for their online appointments with no trouble.

About a year ago, I was lucky to work with college students who helped me put together an online HIPAA-compliant platform and its really helping out that side of the business right now, Jory said. Im also lucky to have a 10-year-old who kind of gets it and a husband whos super techy. The hours spent educating some about how to access online sessions are grueling but then some others have embraced it. Its like they have been exposed to a new world and its boosted their confidence.

Like many other health studios trying to keep her businesses alive while being apart, The Studio Lake Tahoes offerings are all donation-based right now so that the community doesnt have to become even more stressed in their transition to an online platform but Jory appreciates seeing people step up and pay for classes that in turn allows others to try it out.

Its great seeing the community take care of each other because it helps everyone else have the tools to cope with stress, the isolation and changing lifestyle, she said.

All of The Studios classes have downsized 80% due to moving everything online, but luckily Jory still has a little savings to get by on and help from the Lake Tahoe Mindfulness Community until hopefully she receives some assistance through the SBA loan programs.

She says that shes never been this busy in her life working through this abrupt business model change with less money coming in, but she trusts that if she can do whatever she can to give back to the community that it will in turn support her.

Ive been writing little notes, sending birthday cards, and pictures of stretches to send in the mail to my clients, Jory said/ Im doing a lot more with that side of it, going back to the traditional way of doing things with handwritten notes and phone calls, connecting with people that way. Because were a community studio and its all about walking the talk and supporting them in a way that goes beyond business.

I cant wait to get back to my classes since most of our clientele works with us in private 1-on-1 sessions, but I can see the silver lining in the way that the community is coming together, she added. Well all make it; well all be okay, and this is proving that were all here for each other. Trying to keep The Studio open is really scary and hard, but these are our people and we have to take care of each other. And it helps knowing that Im not in this alone.

Link:
From my computer to yours: Yoga with The Studio Lake Tahoe - Tahoe Daily Tribune

Hop into something comfy and lets get started! This is how Adriene Mishler, YouTubes biggest yoga guru, begins many of her videos. For those of us who are not spending our quarantine days writing an update of King Lear or attempting to follow along with Barrys Bootcamp on Instagram, Mishlers just-show-up approach to yoga is a comfort and a welcome distraction. In recent months, she has been described as the patron saint of quarantine (Paper magazine), the most influential yoga teacher on the planet (Refinery29), and Our saviour (a fan on Twitter).

Mishler was already huge before the pandemic her channel, which has more than 7 million subscribers, is the first to pop up when you search for yoga on YouTube but the lockdown has catapulted her to a new level of fame. Fans on social media recommend their favourite videos, post charcoal drawings of her and express their undying devotion to her for keeping them sane. One devotee even built a digital replica of her home studio in the video game Animal Crossing. There are countless memes about her, as well as ones about her dog, a blue heeler, or Australian cattle dog, named Benji, who frequently makes cameo appearances lounging beside the mat, or wandering into shot.

Working out at home in the time of coronavirus is fraught. Most of us dont have much space to spare, let alone weights or props to replicate the gym (or a steam room or a woman arguing on her phone while jogging on a treadmill next to you). But even for those of us committed to being deeply unambitious during this period, exercise does eventually seem like a good idea, if not just to make up for all the pasta dinners and handfuls of milk chocolate also to alleviate boredom, or sore backs from sitting cross-legged on the couch all day, or to introduce some movement beyond padding in slippers a few feet from the bedroom to a makeshift standing desk (a laptop propped up on a cupboard), or to give the illusion of some form of routine.

Even though every form of exercise, from pilates to ecstatic dance, is being offered in online workouts, and in many cases for free, yoga seems to have risen to the top. It doesnt require any fancy accessories you dont even need a mat and theres a meditative aspect that helps with all of our extremely warranted anxiety.

Mishler has pitched herself as the perfect first step for yoga novices. Whatever ails you, Mishler seems to have a class for it. She has videos for back pain, vulnerability (an entirely seated practice with a lot of lying in the foetal position), anger (a lot of breathing exercises and childs pose to calm down) and self-care (literally hugging yourself). There is yoga for runners (a seven-minute full body stretch for before or after a jog) and for those in the service industry (relief from being on ones feet all day), and even yoga for writers (focus the brain and body inward so you can perform, create and be your best). Some of the classes can be done in bed.

Maybe what attracts so many people to Mishler is what shes not: she isnt threatening, has none of the holier-than-thou quality of someone who just came back from rigorous spiritual training, and nor is she stone-faced or humourless. On screen, Mishler, who is 35, comes across as sweet and wholesome, like the one popular girl in school who was actually kind. Her classes tend to be slow-placed, with clear instructions for absolute beginners and insight for more experienced students. Shes good at telling you how to avoid injury, which is important when theres no teacher in the room to correct or guide you deeper into a pose. She can occasionally seem a little homespun with her Texan howdy or get a little spiritual and write on her website that Yoga is really the art of waking up.

Right now, while we are stuck in our cramped apartments, our crowded living rooms, our sunless basement flats, our solitary terraces yoga offers us a solution, an escape, a way to unwind. It doesnt come larded with the kind of ambition that drives people to train for marathons or visit the gym several times a week to lose weight. Yoga is only interested in the present, an apt philosophy at a moment when the future is so uncertain. As a teacher, Mishler is not doing anything revolutionary, but she has struck a chord in these anxious times. By not doing too much, and not asking us to do too much, shes become the woman of the hour.

These days Mishler receives so many requests that her press office sends automated emails apologising in advance if it takes a while to respond. But after I got through to her voicemail which features her singing a song about leaving a message to the tune of the Chilis baby back ribs jingle Mishler called me back about a minute later, apologising for missing the call.

On the phone from her home in Austin, Texas, Mishler sounded exactly like she does in her videos: extremely friendly, sincere and polite. She thanked me for asking how her quarantine is going. Its best-case scenario, she said. My boyfriend lives eight minutes away. Hes the only person that I see, and he can work at his home and I can work here. A lot of people assume I must be golden Oh come on, buddy! she broke off to yell at Benji the dog, who was barking in the background. Others are having a much harder time of it, she said, such as her friends who have kids, but she admitted to having occasional wobbles. You have your own discombobulated moment each day where you feel like youre in the Groundhog Day movie.

Mishler grew up in an arty family in Austin. As a teenager, she took acting classes, in which she learned about mind-body practices such as yoga. Later, while trying to make it as a professional actor among her early roles was a cameo as cute female student in an episode of the TV show Friday Night Lights she qualified as a yoga teacher and taught some classes. Her main frame of reference for exercising at home was Jane Fondas classic 1980s do-it-for-the-burn aerobics videos, along with Rodney Yees yoga DVDs, which featured a lot of instruction but not much fun.

The origins of Yoga With Adriene go back to the set of a horror movie, where she met an independent film-maker called Christopher Sharpe, who had helped create a popular YouTube channel starring his wife, the chef Hilah Johnson. Afterwards, Sharpe and Mishler stayed in touch, and in 2012, when Sharpe was looking for new YouTube projects, he asked Mishler if she wanted to start a yoga channel. In September that year, they began uploading videos.

I had this inkling, if we all had an at-home yoga practice, it would change everything it could become like a normal hygiene practice, or saying a prayer if youre a spiritual person, Mishler told me. A daily practice that can be medicinal you could roll out the mat if youre stressed. That was a huge stretch in 2012, but I was so broke that I thought it was worth a try.

Yoga studios and, really, gyms in general, can be intimidating places. Theres the fear of looking as if you dont know what youre doing. Its easy to stand out by being the largest person in the room, or the only man in the yoga class, or the only woman lifting free weights, or the only person of colour, full stop. Plus, theyre expensive and they require commitment.

Mishlers channel aimed to remove these stresses. One thing that made her videos appealing was that they werent filmed in a professional studio or in a fancy home, settings that were popular in older workout videos. By filming in a private space Mishler did her workout in a living room the videos felt more intimate and personal, tapping into the same qualities that were becoming popular in other YouTube genres, from singing covers of a song in a bedroom to cooking in regular home kitchens.

While the setting was clean and bright, it wasnt aspirational, unlike the Rodney Yee videos, filmed on beaches with spectacular views or at the foot of snow-capped mountains. Mishler was just a nice-looking woman in a nice-enough room wearing a tank top and leggings that didnt even match. It suited her, but it was also a deliberate decision a strategy, even though she hates that word to make her the yoga girl next door.

In this, Benji is a useful ally. He serves not just as a beloved pet, but as a muse and a beacon of calm as he sleeps on the sidelines. He is a great tool for the storytelling. His presence just lends itself so well to not feeling like its a super-produced video, she said, and as if he knew he was being referenced, Benji barked several times in the background. Benji is a way to tear down the fourth wall without being pretentious. Maybe thats too heavy of a word. Were here together and he helps set the tone.

As Mishler was crafting the channels tone, Sharpe was carefully studying how YouTube users search for yoga and other workouts, compiling lists of key terms and optimising the titles of the videos. Instead of just creating classes that might suit potential needs, they looked at Sharpes studies and tailored classes according to what people were searching for. This is why Mishlers classes include Yoga for Back Pain, Yoga for Lower Back Pain, Yoga for Upper Back Pain, as well as Upper Back Love, and, of course, Lower Back Love.

The YouTube channel wasnt an overnight hit. It took about two years of posting a new video each week to reach 200,000 subscribers, and that was the point at which it started to become commercially successful. Mishlers videos arent heavily branded, but the website Social Blade, which tracks growth on YouTube, estimates that the channel could make as much as $188,500 per month on advertising revenue alone.

For hardcore fans looking to venture further into the Mishler universe, there is also a subscription service ($9.99 per month) called Find What Feels Good, in which the best-friend vibe is amped up even more, via exclusive classes, vlogs, meditations and blog posts. She also leads retreats, and holds large events for International Yoga Day each June. But this year, a retreat in Mexico City combining Spanish lessons and yoga Mishlers mother is Mexican scheduled for May had to be cancelled, as did an upcoming event at the United Nations.

On 12 April, Mishler began her email newsletter with the following: I am sending you some loving energy from my humble abode. It is Sunday. Just in case you need a reminder. And then she included a poem, which, depending on your perspective, will be either painfully twee or gently comforting:

Today is another day in which we are blessed with the opportunity to rise, To continue, and awaken. To slowly nod with forgiveness, Squint the eyes Just a bit, And whisper, I got this.

I attended a Californian high school that offered yoga as part of its physical education programme. At 16 I signed up for it along with all the other misfits who werent enrolled in typical private-school sports such as lacrosse or field hockey and learned crow pose and breathing techniques from a long-haired ageing hippie with a gentle demeanour. I liked it enough, but didnt take yoga classes again until after university, when I found myself living down the street from a yoga studio.

In 2015, after I joined a studio in Manhattan, I would go to a yoga class every couple of days. This year I took the plunge, going from being a yoga student who attended class a few times a week to teaching a restorative yoga class once a week at a downtown studio called Sky Ting. I have never thought of myself as a natural teacher, but I loved it. Teaching was, frankly, kind of a power trip. I like being in charge, putting together a playlist, watching students tumble out of class in a relaxed afterglow. My classes were in the late afternoon on Thursdays. Friends came by, but so did people I didnt know, and they started to come every week, which was thrilling: I knew what I was doing enough that people wanted more. I started in the second week of January, but was only able to teach for two months before business was suspended.

On a recent Sunday evening, I taught one class via Instagram from my sitting room. My yoga studio provided its teachers with notes on setting up, from how to best position our phones to tips on creating as inviting a space as possible in a tiny New York apartment (plants and natural light are good, dirty floors and clutter are best avoided). I tend not to speak a lot during my classes. Its a conscious choice based on years of wishing that I could zone out and not have to hear a teacher chattering along. But a lot of silence while demonstrating poses alone in front of a screen just translates to dead air, which feels awkward, so I found myself making commentary to fill up the silence. My class, like Mishlers, was treated to a spontaneous appearance by my bulldog, Joan, when she wandered over to investigate what I was doing. I missed touching my students, running a hand down their spine to encourage deeper relaxation or massaging their foreheads to relieve tension. But I also loved that anyone could join, and students could say hello or send a comment through the app. (That said, I could have done without the person who kept messaging me to say I should change my music.)

Because so many studios have taken their classes online, Ive also got to tune into some of my favourite far-flung teachers and friends, from Portugal to Los Angeles. When I spoke to one of these teachers, Kyle Miller, about her experience of teaching on Zoom, she was near-rapturous. Getting to see everyone, talk and hang out in the moments before and after class, getting to watch the students as they practise and teach right to them, its been incredible and unexpected, she said. It honestly feels like Ive socialised. I ride a high after my streams! Yoga teachers, it seems, are perhaps the worlds most gifted people when it comes to putting a positive spin on things.

Mishler is not really a superstar teacher like the types who headline Wanderlust the global travelling yoga festival that is sort of like Coachella for the spiritually inclined, at which fans shell out around $200 to take massive yoga classes led by teachers talking rapturously about the need to be humble. Nor is Mishler an influencer in the current sense, posing for highly branded and sponsored photos with perfect hair. Her own Instagram is simple and relatively unflashy, featuring photos of the sky, grocery store flowers and, of course, Benji. She is careful not to sound too out-there or new age, and will often poke fun at something she says by using an exaggeratedly calm, smug-yoga-lady voice. Her online persona recalls a time when normal people could become famous on the internet for being good at being themselves Justin Bieber before he became Justin Bieber.

Mishler acknowledges that she has made compromises to broaden her reach. She understands that she grew her audience based on a canny understanding of how to target her videos, but there is an awkward disconnect between the kind of yoga she wants to teach and what is most sought after on YouTube. Her most popular videos are, she said, a tight race between anything that has anxiety in the title and also the yoga for weight loss. She feels weird about that, she says. I do not teach yoga for weight loss, thats not my end goal, but, you know, when that is in the title in the SEO, it attracts a lot more people than it would have otherwise, she said, sounding a little defensive. I know there is integrity in the content, she said.

While the coronavirus pandemic has brought legions of new fans, it might also mean that, for the first time, Yoga With Adriene could have some real competition. Every yoga brand is trying to ride out this wave of isolation and come out with more followers at the other end. Local studios from all over the world are live-streaming from home so students can take classes with their favourite teachers, not just whats free on YouTube. Big brands are also pushing their online classes, including Nike, Alo, Gaia, Sweaty Betty, CorePower, Lululemon and Yoga Journal. Meanwhile, on YouTube, there are now numerous videos that seem to borrow heavily from Yoga With Adrienes formula: accessible classes performed in homey environments. New competitors include Yoga By Candace and Yoga With Tim. They both include their dogs.

Whenever we are let out of our homes, my guess would be that yoga studios will have waiting lists. Theyll likely be different from before, operating at no more than a quarter of their usual capacity allowing students (wholl bring their own mats) to keep two metres apart. But even with those compromises, it will probably feel better than practising one more day in front of a screen.

What seemed reassuring in quarantine might feel claustrophobic when were let out, and for Mishler, its possible that there might be a downside to being so closely associated with a strange and miserable time. While we all troop gratefully back to class, Mishler will still be taping herself at home, doing yoga to a camera in her sitting room, Benji by her side. But worrying too much about the future is not quite in the spirit of Yoga With Adriene, which is all about the here and now. As she writes on her website: The process is the candy. Enjoy!

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Link:
Yoga With Adriene: how the YouTube star won lockdown - The Guardian

The report on Yoga Studio Software, gives an in-depth analysis of Global Yoga Studio Software Market based on aspects that are very important for the market study. Factors like production, market share, revenue rate, regions and key players define a market study start to end. Yoga Studio Software report gives an overview of market valued in the year 2020 and its growth in the coming years till 2024. It also predicts the CAGR.

Get Sample Copy of This Report at https://www.orbisresearch.com/contacts/request-sample/4431235

Yoga Studio Software market research report follows a robust methodology to define its market value. This report on Yoga Studio Software has been very well drafted to benefit anyone studying it. One of the most important aspects focused in this study is the regional analysis. Thus, a market research report can be called a comprehensive guide that helps in better marketing and management of businesses. The report on Global Yoga Studio Software Market studies and analyses, how well a market has survived and how well it can cope up with challenges that the forecast period can throw at it. It needs to cover all factors right from political, to social to environmental.

Top Key Companies:

Glofox Mindbody SimplyBook.me GymMaster Bitrix24 Acuity Scheduling Bookinglayer BookSteam Skedda Gymcatch Karmasoft Retreat Guru Zen Planner

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Region segmentation of markets helps in detailed analysis of the market in terms of business opportunities, revenue generation potential and future predictions of the market. Making right business decisions is an undeniable measure that needs to be taken for market growth. Yoga Studio Software market has a set of manufacturers, vendors and consumers that define that market and their every move and achievements becomes a subject of studying for market researchers and other stakeholders.

Major Industry Type:

Cloud-based On-premises

Major Industry Application:

Yoga Studio GYM

This report on Yoga Studio Software, also has the market analyzed on the basis of end user applications and type. End user application analysis can also help understand consumer behavior. Its important to study product application to predict a products life cycle. Segment type is also an important aspect of any market research study. Reports are product based, they also includes information on sales channel, distributors, traders and dealers. This helps in efficient planning and execution of supply chain management as it drastically affects the overall operations of any business. Another important aspect of every market research report is the study of the key players or manufacturers driving the market forward. This can also be termed as competitor analysis. This study can benefit investors and business owners in many ways. It studies the business models, strategies, growth, innovations and every information about manufacturers that can help make business predictions and fetch good results.

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Yoga Studio Software Market 2020 by Company, Regions, Type and Application, Forecast to 2024 - Cole of Duty

According to a new study at SMS Medical College, Jaipur, regular practice of Jal Neti may help you fight off the COVID-19 infection. Read on to know more.

Experts say that doing salt-based water gargles and nasal wash (Jal Neti) on a regular basis can prove helpful to the patients in the early stages of the suspected contraction of this deadly virus. @Shutterstock

India has now entered the third phase of lockdown but the surge in confirmed COVID-19 cases show no signs of abating. This highly contagious disease has taken a heavy toll on countries across the world and the situation in India is no different. The entire medical community is today trying desperately to find a solution to this global pandemic. Scientists are working against time to find a cure even as new symptoms appear almost every day to confound experts. In the face of all this, a new study says that yoga may help people fight the infection in the early stages. Also Read - COVID-19 may be sexually transmitted: Scientists find traces of virus in semen of infected men

According to a new study at SMS Medical College, Jaipur, regular practice of Jal Neti may help you fight off the COVID-19 infection. Researchers say that this yoga therapy may help patients fight against the current pandemic. According to them, doing salt-based water gargles and nasal wash (Jal Neti) on a regular basis can prove helpful to the patients in the early stages of the suspected contraction of this deadly virus. The International journal, Lung India, published this study. But, at the same time, they caution that you must first learn the proper nasal wash technique under excerpt supervision. Also Read - COVID-19 Live Updates: Cases in India surge to 56,342 as death toll reaches 1,886

Researchers of this study say that just like regular washing of hands, the practice of nose and throat wash may also help in removing or reducing viral load. The cells in throat and mucus in your nasal cavity can convert chloride ion of hypertonic saline to hypochlorous acid (HOCL). This has a potent anti-viral effect. Nasal wash and gargles can also reduce the time length of many illness and also reduce the severity of symptoms of viral diseases as well the amount of viral shedding. And, if the amount of viral shedding comes down, it will automatically reduce the risk of spread of infection. Also Read - Can you use N95 respirators after disinfection? Experts list ways to do so

According to researchers, the medical community is now coming around to using a modified version of Jal Neti to fight the COVID-19 infection. But they concede that further study needs to be done before anything can be said conclusively.

Researchers of the aforementioned study say that even Japan has included gargles alongside facemask and hand washing in the national guidelines for preventive therapy on influenza control. They say that the same can be tried in India to deal with the COVID pandemic.

Experts recommend that you can gargle three times a day, especially after meeting people. As for nasal wash, you must ideally do this on an empty stomach in the morning, according to yoga. But in view of the COVID-19 pandemic, you can also do this after returning home from outside. This is a good and effective preventive measure. But you must first learn the Jal Neti procedure from a certified yoga instructor. Wrong application of the technique may be dangerous and it ca also have adverse repercussions.

Published : May 8, 2020 12:26 pm | Updated:May 8, 2020 4:17 pm

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Yoga's Jal Neti may help you fight the COVID-19 pandemic effectively - TheHealthSite

More than half of college graduates will end up working in sales, yet fewer than 4percent of universities include sales in their curriculum, according to a Harvard Business Review report.As the profession moves away from smiling, dialing and carefully scripted pitches, that gap in training has only become more glaring.

Enter, sales bootcamps and training workshops.

While bootcamps are most associated with technical professions like data science and software engineering, its become an increasingly popular option for sales professionals. Companies now expect entry-level salespeople to know how to manage a CRM, incorporate research into a selling strategy and explain cloud computing software in a way a child could understand. And companies thatinvestin training their teams seehigher rates of quota attainment, sales rep retention and deals won, according to a CSO Insights Study.

In short, its not enough to rely on natural-born sellers anymore.

As a result, in addition to courses for reps trying to up their skills, there are now sales training programs for entire teams, as well as for managers looking to pivot sales strategies to boost revenue. There are bootcamps dedicated to technical sales careers, and others dedicated to recruiting and training candidates from diverse backgrounds.

Topics covered range from teaching fundamental sales development skills like building a sales pipeline, managing a CRM like Salesforce and communication strategies, to honing inbound sales methods, technical product presentations and coaching techniques.

Most programs are available online and offer certificates upon completion. Some bootcamps will even help graduates find work after graduation.

Want to learn more? Weve got you covered.

Location: New York, San Francisco; Online

What They Do: As more and more companies transition into tech or launch software products, SV Academys fellowship aims to prepare students for the new sales landscape. The program gives students the tools they need to thrive in entry-level sales development roles before placing them into the job with a starting salary of $79,000. Based in New York and San Francisco, the fellowship involves either a part-time three-month training or a full-time one-month program, where students will learn the technical expertise and sales skills required for a tech sales position. Theyll also be matched with an employer and given a year of coaching. The training is free to students (the fees are covered by the employer once the student graduates) and can be taken anywhere. However, students must be willing to move to San Francisco or New York for work.

Location: San Francisco; Online

What They Do: Not every job in tech is an engineering job, but you wouldnt know that from the training and internships companies provide. CEO Kevin Nielson launched Sales Bootcamp to help bridge the experience gap between new graduates and junior sales roles. Students can enroll in a free one-week online training bootcamp that will teach them the fundamentals of sales. Upon graduation, students can apply for a Vendition sales apprenticeship.

Location: City of choice.

What They Do: Once a student graduates Sales Bootcamp, they can enroll in Venditions three-month fellowship with a partner company that will pay them $7,500 over the course of the program. The companys apprenticeship model includes on-the-job training with supplemental education, and leads to a job at the end. Its designed to help graduates land their first jobs in sales and comes at no cost to the student. Program alumni have landed gigs at Box, Google, Salesforce and more.

Location: Offices in Chicago, Denver, Kansas City, Missouri, Indianapolis, Phoenix; Virtual classes available.

What They Do: Victory Laps foundation lies in two statistics that define the sales workforce just 4 percent of colleges offer sales education, while 50 percent of college graduates end up in the role. The bootcamps CEO and founder Brian Bar struggled because of that divide, according to an interview with VoyageChicago. Victory Lap strives to bridge that gap through a training program that explores foundational sales skills like prospecting, effective sales communication and sales role playing with coaches. Notably, tuition is free to students and covered by the bootcamps employer partners. Its online classes cost about $340 and include six live, instructor-led sessions, access to a post-program peer community and materials to use in the field. Since launching in 2016, the program has graduated 600 alums and amassed more than 150 company partners.

Location: Austin; Online

What They Do: How do you know if sales is right for you? Given the lack of sales curriculums in colleges, most people must make a leap either into a bootcamp or entry-level sales job without knowing if its the right fit. Austin Sales Academy bridges that gap with a one-hour sales exploration course that introduces the profession to prospective students. If theyre interested, students can then sign up for the seven-weekonline training intensive that provides personalized coaching, sales assignments and role playing to prepare for the job. Graduates typically earn a job within 90 days, according to the companys website. While the program has connections to Austin tech companies, students can take the course from anywhere.

Location: Chicago

What They Do: With its roots in Chicago, Re:work Training is a sales bootcamp that strives to make the tech workforce reflect the diversity of the city. Re:works program provides free sales training for candidates living in underrepresented communities in Chicago, primarily on the South and West side. With no education minimum, the program encourages unemployed, underemployed and out-of-school job seekers to apply. Enrolled candidates will go through eight weeks of sales training, and receive job placement support, as well as continued coaching and mentorship, upon graduation. Founded in 2016, the program has seen its graduates receive an average salary of $55,000 and generated $3.8 million in salaries back to the community.

Location: Toronto; Online

What They Do: Uvaro provides a 12-week sales training bootcamp that specializes in preparing people from all backgrounds for careers in technical sales. Rather than requiring a lengthy time commitment, the program can be done online in daily two-hour chunks from Monday to Friday. Students will connect with an instructor and classmates online while they watch videos, participate in discussions and attend lessons. The course teaches students basic sales skills, along with how to navigate CRMs like Salesforce and how to develop a career after graduation. The tuition is free upfront, but requires paying the $15,000 tuition through an income sharing agreement of 10 percent ofbase salary for up to 24 months.

Location: Charleston, South Carolina; Online

What They Do: As software sales jobs begin to dominate the industry Prehired notes that there were more than 105,000 jobs on Indeed during one particular search it completed this sales bootcamp aims to prepare candidates for that future. Divided over 15 modules, the bootcamp teaches students how to navigate tricky software features and land deals through its Science-Based Sales Curriculum. Modules cover everything from how to use Salesforce to sales psychology and landing a job. The tuition is paid through an income sharing agreement of 12.5 percent of your gross income for up to 48 months. Both HubSpot and SalesHacker have named the program in its top training lists.

Location: Online

What They Do: Courseras catalog of online learning modules is extensive, with thousands of specialties from data to marketing and engineering. For salespeople, The Art of Sales,a program offered by Northwestern University, stands out as a comprehensive training for beginners. Led by Sales Engines CEO Craig Wurtman, the specialization series requires no sales background and includes four courses that explore prospecting, connecting with sales prospects, pitching and closing deals, and building a toolkit for sales processes. At the end, users receive a certificate of completion.

Location: Online

What They Do: Online learning platform UdemysSales Machinecourse is often mentioned in discussions about the best online sales training programs. Designed for both current sales professionals and people interested in B2B sales, the course explores the fundamentals of selling a product and closing a deal. Students receive three hours of training videos and eight downloadable resources. The videos will explore building rapport with a customer, how to become a stronger listener and how to turn skeptics into buyers, among other skills.

Location: Online

What They Do: Figuring out the intricacies of inbound sales can be challenging. Where outbound sales requires perseverance through cold calling and outreach, inbound demands targeting the right prospects, earning their attention through helpful resources, and persuasion. Developed by the CRM platform HubSpots online training team, the Inbound Sales course is designed for sales reps interested in developing those skills. The course is free, includes five lessons and takes two hours to complete.

Location: New York, London

What They Do: General Assembly specializes in data bootcamps and engineering courses, but it also offers a two-day sales workshop for anyone with something to sell. The program caters to entrepreneurs, small-business owners and anyone interested in the sales profession, providing guidance on the sales lifecycle, how to develop a prospect pipeline, pitching and how to hit quota. All thats required for the course is to bring a laptop and a readiness to discuss your product.

Location: Chicago

What They Do: Taught by the faculty of Northwestern Universitys prestigious Kellogg business school, the High Impact Selling workshop is designed to help sales executives and leaders of small-to-midsize companies pivot sales strategies to grow revenue. The three-day class takes leaders through the process of establishing growth priorities, designing a team to capitalize on strategic advantages and a discussion on how to implement the new strategy. The program qualifies for continuing education credits and costs $8,350 to enroll.

Location: Chicago

What They Do: For sales leaders at fast-growing tech companies, it can be difficult to pivot into the next phase of a companys growth. Processes change, strategies formalize and data enters the picture. Sales Assembly provides a membership service designed to help sales leaders make that leap and grow their teams. In addition to access to a community of sales executives, the organization offers training for all team members, sales enablement certification programs and leadership development. Sales Assembly works with 100 of the top tech companies in Chicago.

Location: Boston

What They Do: In 2018, 57 percent of sales reps missed their quota, according to a Forbes story. Missed quotas continue to be an issue for sales teams, and its one that John Barrows strives to tackle through his sales training. Barrows is the author of the book I Want to Be in Sales When I Grow Up.His training program is designed for sales teams of all sizes and explores how to prospect more effectively, build pipeline and close more deals to meet quota.

Location: Chicago; Online

What They Do: It may sound counterintuitive, but embracing your companys flaws in a sale can be the key to building trust and closing a deal. Todd Caponi tried that strategy out while working as the chief revenue officer for the customer ratings and reviews solutions platform PowerReviews, and its success inspired his book, The Transparency Sale,and his workshops. Caponi offers on-site and virtual workshops to help sales teams hone this strategy and approach.

Location: Online; Anywhere

What They Do: Founded in 1977, the Brooks Group has provided corporate sales training for more than onemillion salespeople, according to the company. The programs flagship service includes its IMPACT strategy training, which stands for investigate, meet, probe, apply, convince, tie-it-up. Companies that sign up receive a customizable program with a Brooks Group sales professional, personal assessments, workbooks and access to a mobile app to reinforce tips and lessons learned.

Location: Online; Anywhere

What They Do: Richardson provides tailored sales training to corporate sales teams. Founded in 1978, the company offers more than 20 modules of in-person or online sales training that include sales coaching, consultative sales, storytelling and more. Its training methodology involves role playing and learn-by-doing exercises to create a relevant experience for each team. Although Richardson is based in Philadelphia, the course is available to customers everywhere.

Location: Toronto

What They Do: SalesWise Academystraining program focuses on teaching technical sales strategies and developing a sales culture. The program works with B2B sales development teams and emphasizes a format where leaders train alongside team members. Lessons contain role-playing exercises, and they are designed to be consumed in bite-size segments in the form of a podcast. SalesWise Academy also provides ongoing coaching support to help leaders integrate 1:1 coaching into their team culture.

Location: LA; Online

What They Do: Rated as one of the top sales training and consulting companies on G2, Winning by Design provides training for sales reps, customer success managers, sales managers and remote sales teams. For companies diving into remote sales for the first time, its training explores tips on how to develop an action plan, setting up a remote environment, how to run an online demo and more. Its trainings are taught through a 70-20-10 model, which involves 70 percent role playing, 20 percent learning from peers and 10 percent classroom instruction. Winning by Design offers customized virtual training on Zoom along with a monthly public video or an in-person offering.

Location: Online

What They Do: Navigating a successful career as a sales engineer requires conveying intricate technical information with the ease and confidence of a salesperson. It can take years to master the art of a smooth technical demo and being able to troubleshoot on the spot. John Care and Aron Bolig, authors of the training book, Mastering Technical Sales,have created a curriculum to help pre-sales engineering teams improve their presentation skills and close deals. The company offers a 90-minute micro-workshop for companies, along with an 18-month development program.

Read more:
20 Sales Training Programs And Courses To Know - Built In